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Camelback Colonnade IHOP Restaurant Announces Launch of New Brunch-Inspired Bar Program

Owned and Operated by Romulus Restaurant Group, the Newest Phoenix IHOP is the First to Feature a ‘Rise & Shine’ Bar Menu with Specialty Beer, Wine & Cocktails

PHOENIX –– ​Rooty Tooty Fresh and Fruity​ . . . ​Rita?​ It’s happening, but only at one, select IHOP restaurant in Phoenix along with a new beer, wine and cocktail menu.

The new IHOP at Camelback Colonnade is the first, and only IHOP restaurant outside of select airport locations to feature a full bar. The Rise and Shine brunch-inspired bar menu is meant to complement the brand’s world-famous Buttermilk pancakes and other all-day breakfast, lunch and dinner favorites. Featured drinks will include craft beers, wines and fun cocktails like the Frozen Sangria Swirl, Mulemosas and Frozen IHOPachino.

“IHOP is all about creating delicious breakfast favorites with a twist -- and our new brunch-inspired bar menu, available only at the Camelback Colonnade restaurant, takes that same approach,” said Chris Milisci, Founder and CEO for Romulus Restaurant Group, the local owners and operators of more than 25 IHOP restaurants in the area. “The Rise and Shine Bar menu will feature specialty cocktails, craft beers and wine that all pair perfectly with everything from our Original Buttermilk pancakes to our juicy Ultimate Steakburgers.”

To create the list of signature cocktails, Romulus worked with the IHOP culinary team and professional mixologists to select fresh ingredients and craft spirits to pair with classic IHOP food and limited-time menu items.

The new 5,400 square foot location seats 200 guests and employs more than 100 people from the area. Guests can also enjoy free WiFi while dining. While this location is open 24 hours, the Rise & Shine Bar menu is only available from 6 a.m. to 10 p.m., every day. Currently there are no plans for additional IHOP restaurants to add a bar menu to their offering.

Free Pancake Day* + Sangria Week

Want to be among the first to get a taste of the

new IHOP Rise & Shine Bar menu? The Camelback Colonnade IHOP will celebrate its official grand opening on Friday, Oct. 12 with a ribbon-cutting at 10:30 a.m. and free pancakes between 10:30 a.m. and 2 p.m., or while supplies last. Plus, all week long, guests can enjoy specially priced $5 Sangria. (10/13-10/19). For more details and special offers at IHOP Camelback Colonnade, guests should sign up for IHOP’s Pancake Revolution e-club​.

*One (1) free short-stack of pancakes per guest, dine-in only. Must sign up for IHOP’s Pancake Revolution e-club on-site to redeem.

Address: ​1743 E Camelback Suite A1, Phoenix, AZ, 85016 Phone Number:​ ​(602) 279-8990



Romulus Restaurant Group is the largest individual franchisee and developer of IHOP restaurants. With a corporate headquarters in Phoenix, AZ, Romulus operates IHOP restaurants in Arizona, Idaho, Pennsylvania, Oklahoma, Kansas, Texas, New Mexico, Indiana, Illinois, Tennessee, and Ohio. Founded and led by owner and CEO Chris Milisci, Romulus has consistently ranked in the “Franchisee Top 100” by the Restaurant Finance Monitor and received numerous awards from IHOP corporate including Franchisee of the Year.


For 60 years, IHOP has been a leader, innovator and expert in all things breakfast, any time of day. The chain offers 65 different signature, fresh, made-to-order breakfast options, a wide selection of popular lunch and dinner items as well as meals under 600 calories. IHOP restaurants offer guests an affordable, everyday dining experience with warm and friendly service. Today, there are more than 1,750 IHOP restaurants around the world, including restaurants in all 50 states and the District of Columbia, Puerto Rico and Guam as well as Canada, Mexico, Guatemala, Panama, Lebanon, the Kingdom of Saudi Arabia, Kuwait, the United Arab Emirates, Bahrain, Qatar, Thailand, India and The Philippines. IHOP restaurants do not hold liquor licenses and do not serve alcoholic beverages. The foregoing does not constitute an offer or advertisement for any alcoholic beverage in any IHOP restaurant. IHOP restaurants are franchised by affiliates of Glendale, Calif.-based Dine Brands Global.

(NYSE: ​DIN​).

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